Here’s How MercadoLibre Beat Amazon at Its Own Game – The Motley Fool

Here’s How MercadoLibre Beat Amazon at Its Own Game – The Motley Fool

It would be a mistake to disregard a competitor like Amazon (NASDAQ:AMZN). The retail landscape is littered with former rivals that didn’t give the e-commerce leader its due. Fortunately, Amazon isn’t invincible, particularly when you use a strategy the company pioneered to beat Amazon at its own game.

On this episode of Fool Live that aired on Nov. 23, Motley Fool co-founder David Gardner and Fool.com contributor Danny Vena were joined by Federico Sandler, MercadoLibre‘s (NASDAQ:MELI) head of investor relations, who explained how the company turned a disadvantage on its head to keep the e-commerce giant at bay.

Danny Vena: So, Fede, One of the things that has been remarkable to me is how quickly MercadoLibre has built out its logistics network and cross-docking operations and the ability to get products to consumers very quickly. When you and I were talking last week, one of the things you mentioned is that, “Where a lot of your key employees from that operation come from?” You want to share that with us?

Federico Sandler: Yeah. I think we’ve been successful hiring from Amazon. Many of our logistics people come from Amazon, Walmart (NYSE:WMT), our Head of Marketplace comes from Amazon. I think as we’ve grown and actually put up a fight across the region, quite a few people have jumped ship.

Then when you look at our logistics network, we’re not reinventing the
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